Users will soon have a new feature that permits them to reduce the volume of AI-made videos appearing in their streams. This move comes as the platform announced that it presently contains over 1 thousand million AI-generated clips.
Pilot Phase and Launch
The update is undergoing trials over the next few weeks before a global launch. This shift aligns with a increase in content created by AI, driven by recent content generation software.
AI Content on Other Platforms
Recent reports that approximately one in 10 of the quickest rising video streams on another major platform exclusively feature content made by AI. A significant portion of this content is deemed “AI slop”, a phrase for substandard, bulk-generated content that is frequently absurd or surreal.
Our research shows that a lot of users appreciate content created using AI tools, from AI artwork to educational videos, and we want to give people the ability to adjust the amount of that, depending on their own preferences,” stated a company executive.
Volume and Proportions
The platform disclosed that there are now 1.3bn videos on its network labeled as AI-generated. Collectively, in excess of 100 m videos are submitted to the platform every day, making clips made by AI a limited percentage of its total content library.
User Control Features
Users will be capable of decrease or raise the amount of artificial media they watch by accessing the “manage topic” setting in the application and selecting “AI-generated content”. Additional categories that can already be adjusted under the tool encompass current affairs, style, aesthetics, and choreography.
AI Disclosure Rules
The platform’s policies oblige users to label “realistic” AI-generated content, and it bans dangerous deepfakes of celebrities or critical incidents. Any authentic-looking artificial content that is not labeled can be removed under its terms of service.
Furthermore, the platform will now apply an “AI-made” watermark to content produced via its proprietary AI systems, or detected by an industry-wide initiative for identifying AI-generated material. This action is designed to help prevent users from seeking to bypass the tagging system.
Educational Initiatives
TikTok is additionally establishing a $2 million AI literacy fund for specialists and institutions to create learning resources about using AI responsibly. This project will benefit non-profit groups specializing in training computer science.
Platform Protection
The video-sharing app has justified its moderation strategy, amid controversy over plans to lay off hundreds of safety staff in Britain. It is set to cut hundreds of positions in its content moderation department in its British office, with labor groups and digital protection specialists voicing alarm that staff are being displaced by AI moderation.
A trust and safety lead explained that human moderation would continue to be important, but artificial intelligence can shield workers by removing the most harmful content ahead of it gets reviewed by humans. TikTok reported a notable drop in disturbing and violent content seen by safety staff over the last 12 months due to the use of its machine learning processes.
We believe it is crucial to balance staff and AI to maintain a secure environment,” she said. “We’ll have staff as integral to the approach, but we additionally believe it’s highly necessary to limit contact with unsafe media as swiftly, which is where a significant AI assistance is making a difference process content quickly.”
